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The Ultimate Guide to Using Icebreakers to Drive Sales on Facebook and Instagram

May 04, 2023

Icebreakers are a powerful but underutilised way to bring potential customers into your automated chat sequences

In this video, Andrew Burns explains the benefits of using icebreakers in Facebook Messenger and Instagram DM sequences to guide potential customers towards a sale. He demonstrates how to set up icebreakers in the Sales Rails platform, provides examples of how to use them to collect information and follow up with subscribers, and emphasises the importance of bringing potential customers from where they are now to where we want them to be... placing an order!

The video is a valuable resource for anyone looking to improve their sales and marketing efforts and is a must-watch for anyone interested in optimising their social media marketing through the power of Sales Rails.

If you are interested in using Sales Rails to grow your own sales or to engage better with your customers, you can sign up for a free trial here.